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WIX WEBSITE: COMPLETE GUIDE 2024

Welcome to 2024! Where even your grandmother could create a website with Wix!


wix website: complete guide 2024


And yes, it is now easy to create a site, particularly thanks to the template, model, assistant and the famous drag and drop, also called "drag and drop".

As an official Wix partner and over 15 years of experience, we present you a complete guide like no other! We will give you advice, tips and new tricks! Get ready to click, drag, drop, organize... and create a sexy and efficient site!


Choose the right ingredients!

Like a recipe, we're going to give you the recipe to create an appetizing website! All you need to do is assemble the right ingredients, follow the instructions, and that's it! In this guide, we'll build your website with Wix step by step, while adding a pinch of good humor. So, put on your apron and get ready to concoct a website that will delight Internet users!


Put on your chef's hat, put on your apron, take out your kitchen utensils and get ready to create a site like a pro... or almost!

Wix Key Points

  • Simple : With its intuitive interface, Wix is accessible to everyone without requiring technical skills

  • Easy: Drag and drop, and put your elements wherever you want.

  • Endlessly customizable : Over 800 professional templates designed by experts.

  • Absolute security : SSL certificate, secure access, backup, GDPR compliance

  • Assistance always at your side: FAQ, videos, tutorial, community, customer support... you have everything you need to help and guide you.

  • Tons of Apps : Over 500 apps and integrations at your disposal

  • Artificial Intelligence : the AI tool integrated into many orders


What we love:

  • A powerful CRM : Manage your prospects, customers and marketing in one place!

  • Robust! And yes Wix is solid! Unlike WordPress sites and various servers, here you don't have any 505 error problems, bugs and other inconveniences.

  • It's FREE! However, for some options, paying a subscription is necessary. But to get started, the free version will be more than enough for you.

  • Domain management "so easy" : Managing domains can be a real headache! With Wix, it's really easy and you can connect your domain name to any site.

  • Automatic redirects are magic : If you’re a beginner, you might not know this, but changing a page’s URL can sometimes cause problems: your buttons and some menu items no longer redirect to it. With Wix, this process is not only automatic, but also very simple. When you change a URL, Wix automatically performs the redirect for you.

  • Collaborative mode : You can add collaborators (blogger, designer, invoice management, etc.) to work as a team.


What we like less:

  • Lowercase - Uppercase : This may seem trivial, but you don't have the "Change case" option in Wix, that is, like in Word or other editors, to switch from lowercase to uppercase and vice versa. It's not a big deal, but it's still annoying, because designers (like us) use this option a lot.

  • Site speed : For Wix Studio, great performance but can do even better. For Wix: Even though there is great progress, it is difficult to improve speed, it is possible but not easy.

  • E-commerce : Managing options and prices is a headache, but you can get used to it!


Wix, what is it?

Ah, Wix! Breathtaking websites... without a line of code!

Wix, what is it?

Imagine a world where you can create your website as easily as making a peanut butter sandwich. With Wix, you can!

Whether it’s an e-commerce, blog or showcase site, Wix has you covered. Get ready to navigate an ocean of incredible templates and handy tools, where every swipe of the mouse is a promise of unbridled creativity. In no time, you’ll have a website ready to impress the world!


History of Wix: giving everyone access to creation!

Founded in 2006 by Avishai Abrahami, Nadav Abrahami and Giora Kaplan, Wix was created with the ambition of revolutionizing website creation. The platform aimed to allow everyone, from small craftsmen, to freelancers and large SMEs, to easily create a website.

With its innovative drag-and-drop system, Wix quickly gained popularity, attracting millions of users around the world.

There are over 200 million users worldwide.


Step 1 - Wix or Wix Studio: which one to choose?

Like the two Twix chocolate bars, there is not one but two Wix!

The platform consists of two editors: Wix and Wix Studio. So before you start, it’s important to start off on the right foot and choose which one suits you best.


To keep it simple and get straight to the point:

  • For Pros: Wix Studio is made for agencies, professionals, and geeks

  • For the common man: Wix classic! (Artisan, SME, independent, freelance, blogger...)

  • Summary: In the Wix blog tool (which we also love), there is no option to automatically create a table of contents, i.e. a clickable summary.


Step 2 - Choose from 800 models...the Big Decision

Choosing a Wix template can sometimes feel as daunting as trying to choose a dish from a huge buffet.

With over 800 templates to choose from, it’s normal to feel a little overwhelmed. But don’t panic! Start by asking yourself, “What kind of web dish do I want to devour?” If you’re feeling more inspired by an e-commerce site, opt for a template that will showcase your products like a star chef in a five-star restaurant. For a blog, choose a design that will make your words shine like a fine wine in a crystal glass.

Tested and approved: Don’t hesitate to try the models in their demo version!

It’s a bit like wine tasting: you can experiment with different styles and see which one you really like. And if you ever stumble upon a template that’s too busy or unappealing, remember that you can always change your mind! After all, it’s your site, and it should reflect your unique taste. So, put on your hat, try out several templates, and most importantly, have fun creating a site that will make people salivate with envy!



Step 2 - Adjust your model... Essential!

Here it is, the adventure begins! But before you frantically launch into creation, it is important to set your theme... because after that it's complicated!

wix theme settings

Once you’ve selected your template, it’s crucial to customize the font and writing styles to ensure visual consistency with your identity and message. Wix offers a variety of fonts, from classic to modern, allowing you to convey the mood you want. To change the font, go to the editing panel, select the text you want to edit, and then choose the font that best suits your style. Don’t forget to pay attention to the size and spacing of the characters, as good readability is essential to retain the attention of your visitors.

Additionally, it is recommended to choose a harmonious color palette that complements your text; this will enhance the visual appeal of your site. Use appropriate contrasts to ensure that your message stands out and remains clear. Finally, do not hesitate to experiment and ensure that all the elements of your text are in line with the image you want to convey for your brand or project.

With Wix, you can customize colors and fonts. If it hurts your eyes, you've gone too far. But don't panic, the pre-made themes are there to get you back on track.

Step 3 - No limits to your imagination


With Wix, you are like a painter in front of your blank canvas: your imagination is the only limit.



Play with colors and fonts, add images and videos to bring your website to life. Use the customization tools to create a unique design that will perfectly reflect your brand or project.

Insert text and images, change colors and fonts: go ahead, it's your time to shine!


It’s time to get a little crazy! After all, who says a lawyer’s website can’t have a flamingo-patterned background?

Drag and drop, or how to feel like a web architect

With Wix, it’s all about drag & drop. You think you’re at the top of your game by dragging this image here, this text there… until everything ends up in a jumble. Don’t panic, the “Undo” button will be your best friend. Click it often, very often.


Section Management: “Play Tetris”

Managing sections on Wix is like playing Tetris.

Sections are very practical and powerful tools to quickly and elegantly create your site. These blocks allow you to divide your site into different parts, for a more structured and professional look. You can add as many sections as you want and customize them according to your needs: colors, images, videos, parallax effects... Let your creativity run wild!

Let’s talk about pre-made templates. These beautiful creations are here to save the day, like a superhero of the interface. Want an “About” section? No worries, just drag this template directly into your site. But be careful: the template can have its own personality. If you choose a very colorful style, it could be a show-off while you want a more minimalist look. Don’t hesitate to give it a little boost to match your mood!


Enables quick edit mode

If needed, you can enable Wix’s Quick Edit mode, which is designed to simplify your site building experience, allowing you to make changes quickly and efficiently. By enabling this mode, you can easily adjust elements on your page without navigating through complicated menus. Its intuitive interface lets you edit text, change images, or add elements like buttons or image galleries in a snap.

This feature is especially beneficial if you’re looking to make minor edits or adjustments in real time. With just one click, you have access to formatting tools that allow you to customize every component of your site, while instantly visualizing the changes. In this way, Quick Edit mode gives you the freedom to create without friction, making your website design not only accessible, but enjoyable.


Enable Cache: Speed up your site!


Enabling your Wix site cache is like turbocharging your car!


Tip to speed up your site: Give it a boost by activating the cache... and yes, Wix has a cache!

Enable wix cache

Adding apps or widgets: Or how to turn your site into a Christmas tree

With over 300 options available on their Wix App Market, some free and others paid, you can add all sorts of apps and widgets: a photo gallery, a Google map, an Instagram feed, an event management tool…


10 Most Used Wix Apps

  1. Wix Bookings : Easily manage online reservations

  2. Wix Forms : Custom forms to collect information, feedback or registrations, while facilitating data management.

  3. Wix Blog : Transform your site into a killer blogging machine, with all the tools you need to create, manage, and make your content shine like a star on the red carpet!

  4. Wix Stores : Wix Stores: the magic wand for e-merchants! Create your online store, manage your products, payments and shipping 🛍️✨

  5. Wix Events : Organize events without the hassle with Wix Events! Create invitations, registrations, and online ticketing, like having a personal assistant... except this assistant doesn't drink coffee!

  6. Wix Photo Albums : Share your photos and videos in ways so captivating they could rival a blockbuster movie, with custom galleries and sharing options that make your site more social than ever! 🎉📸 Wix FAQ

  7. Wix Live Chat : Turn your visitors into real-time chatters with Wix Live Chat! It's like having a virtual coffee, but without the risk of spilling your latte on the keyboard. Boosted interaction and top-notch customer service!

  8. Wix Code : For power users, this app lets you play the conductor by integrating custom features and creating web applications on your site, almost like being the Mozart of code! 🎹💻

  9. Wix Forum: Create a community around your project or brand by setting up a forum where your visitors can exchange and interact.


These apps, like digital superheroes, boost the user experience and make your Wix site captivating!


But be careful not to overdo it: an overloaded site is like a Christmas tree with all the decorations in the store on it. Choose your digital ornaments carefully so that they match your theme and needs, while still attracting attention. After all, you want your visitors to stay captivated, not to get lost in a maze of applications as if they were walking through a labyrinth!




Step 4 - Adjust the mobile version: We all have a phone in our pocket!

Smartphone supremacy: A sobering figure

Did you know that more than 54% of global internet traffic comes from a smartphone?

Yes, you heard right, the dominance of the phone is such that it seems like your pocket has become the new desktop computer! So, when designing your site, don't forget to think about these small screens that occupy such a large place in our lives.


Mobile-friendly design isn't just an option, it's a necessity.

After all, who wants to scroll through text that requires a magnifying glass to read? So don't wait any longer, adjust your site so that its visitors can navigate as if they were dancing to a catchy rhythm, without tripping over obstacles! With the rise of smartphones and tablets, it is essential to have a website that adapts perfectly to all screen sizes. Wix allows you to adjust your creation on mobile.


Step 5 - Tame SEO: Become the King of the Web


seo wix

“SEO is a bit like cleaning: no one sees it, but everyone feels the difference!” 🧹✨

This quote reminds us that while search engine optimization techniques are often invisible, their impact on your site’s visibility is undeniable. By investing in an effective SEO strategy, you ensure that your content doesn’t get stuck in the depths of the web, but shines on the first page of search results.


With Wix, you have a ton of handy tools to fine-tune every aspect of your content, from page titles to descriptions. For example, if you sell t-shirts with unicorn designs, using keywords like “colorful unicorn t-shirts” will help you attract enthusiasts looking for what you offer.


SEO Wix: Meta Title and Description

The importance of meta tags

Meta title and description tags play a crucial role in your site's SEO. They are often the first things people see in search engine results, acting as incentives to click.

Create a catchy title

Your meta title should be concise, informative, and include relevant keywords, while maintaining an optimal length of 50-60 characters. For example, for a site selling unicorn t-shirts, a title like “Colorful Unicorn T-Shirts | Fantasy Fashion for All” will immediately capture attention.

Writing a Persuasive Description

The meta description, on the other hand, helps provide a compelling preview of your content, with a recommended length of around 150-160 characters. An eye-catching description like “Discover our colorful unicorn t-shirts, perfect for expressing your unique style. Fast shipping and exclusive designs!” can entice users to explore your site.

By integrating these elements strategically, you will optimize your site's visibility on search engines and attract more visitors.


Step 6 - Share your website with the world

Welcome to the global village, your site is now visible worldwide!

Now that you've created a site worthy of the greatest chefs, it's time to make it known to the rest of the world!


Plug in your domain name like a pro!

So, ready to give your site the domain name it deserves?

Connecting a domain name to Wix is a bit like choosing an amazing name for your cat – it has to be unique, memorable, and show how amazing you are!


🌟 With Wix, the process is as easy as making coffee (without the risk of burning your tongue).

Choose a name that represents your brand, whether it's " LeBestSiteQuiDechire.com " or " MonBlogMagique.fr ". Once you've found that little gem, just follow the instructions on the platform, and bam! Your creation will be accessible to all four corners of the globe, ready to amaze the entire world.


Pre-publication check: “Isn’t it good?”

Before you publish, Wix will prompt you to review your site. This will be the moment when you realize that half of the links don’t work and your contact form redirects to a 404 page. Take a breath and think about everything you’ve accomplished… or almost.


Publish: Take the plunge 🚀✨

It’s truth time. You hit “Publish” and… your site is live! Congratulations! You’re officially a webmaster. Now call your mom to show her… and get ready to explain why her Internet Explorer browser isn’t loading your site properly.


Step 7: Track performance!

Update and Edits: “Why did I do this again?”

A few days later, you decide that this text needs to be more to the left, or that this color just doesn't work. Dive back into Wix and get sucked into the endless world of possibilities... and frustrations.


Visitor Analysis: Who are these people?

Wix lets you analyze your site traffic. You'll find out that you had 2 visitors yesterday, including yourself and your cousin. But don't get discouraged! Rome wasn't built in a day... and neither was your Wix site.


Maintain and Update

Use Wix's intuitive interface to manage your site, track traffic analytics, and update your content regularly.


Step 8 – Wix Website Examples: Fall in Love!

They are beautiful, our Wix sites! Prepare yourself to fall in love with our websites and discover a unique experience! (Well, we do a lot of them), all that to say that they are beautiful, the Wix sites of Creativia.

  • Gestimob, Real Estate Agency: www.gestimobsa.ch

  • Btween Us, Event agency: www.btween-us.com , first on Google with keywords like “event agency Geneva” or “luxury event agency Geneva”.


Conclusion

There you have it, you are now equipped to create and navigate the wonderful world of Wix.

Armed with your keyboard, mouse and a touch of magic, you're ready to create a captivating, attractive and high-performance Wix site!



Ready to create a (beautiful) Wix website? Get started with Créativia




FAQ

What is Wix?

Wix is a website building platform that allows anyone, even without technical skills, to build a professional website using customizable templates and an intuitive interface.

Is Wix free?

Wix offers a free plan that allows you to create a site with basic features. However, to access advanced tools, remove Wix ads, and use a custom domain name, paid subscriptions are available.

How does Wix handle SEO?

Wix offers several tools to optimize SEO, including meta tags, a custom URL structure, and an SEO assistant that helps you improve your site's visibility on search engines.

Can I add additional features to my Wix site?

Yes, Wix allows you to add additional features through the App Market, where you can find various apps to integrate tools such as forms, galleries, or social marketing tools.

Is Wix suitable for beginners?

Absolutely! Wix is designed to be user-friendly, making it a great option for beginners who want to create their own site without requiring any technical skills.

What types of sites can I create with Wix?

With Wix, you can create a variety of sites from personal blogs to online stores, professional portfolios and service sites.

Does Wix offer customer support?

Yes, Wix offers customer support available through a knowledge base, community forums, and live support to assist users when needed.

How much does Wix cost?

Wix offers several plans, ranging from free (perfect for those on a budget) to premium options. Think of it like choosing a coffee shop: you can get a free espresso or a delicious cappuccino for a slightly higher price!

What is the best free website creation site?

Wix is a great free option, but there are other options too. Imagine a party: some people bring chips, others bring guacamole. The choice is yours!

What is a Wix site?

It's like a blank canvas, but for creating your digital masterpiece! Wix lets you build a website without being a Picasso of coding.

What are the limitations of Wix?

Like a superhero, Wix has its weaknesses! Customization options can be limited on the free plan, and you’ll get a Wix domain name instead of your own. Not ideal if you want the world to know you’re the king of cupcakes!

How long does a free Wix website last?

A free site can last as long as you want, as long as you don't mind having "wixsite" in the URL. Just be careful not to forget it like your old houseplant!

Do you have to pay for Wix?

Not necessarily, but if you want certain options, it's better to get out your credit card!

How not to pay Wix?

Use the free plan, but be prepared for some Wix advertising on your site.

How much does it cost to sell on Wix?

It depends on your plan! If you want to sell, consider a premium plan. You don't want to sell cookies without a nice stand, do you?

Why did Wix charge me?

It's probably for a premium plan or an extra feature. Like in a restaurant, if you order dessert, you have to pay!

How to create a website without paying?

Use Wix's free plan! It's like settling for a margherita pizza instead of a four-cheese pizza: still delicious, but you sacrifice a little variety.

What is the best platform to create a website?

It depends on your needs! Wix is great for beginners and WordPress is better for geeks: powerful, but a bit more complex.

How to create a 100% free website?

Start with Wix's free plan and use free online tools. It's like making crafts with recycled materials: fun and economical!

Is Wix easy to use?

Absolutely! Even your grandmother could do it (but don't tell her I said so).

Is Wix.com safe?

Yes, Wix takes security seriously. It's like a safe for your information, but less cumbersome to carry around!

Why choose Wix?

For its simplicity, its incredible templates, its CRM to manage your entire business in one place and the fact that it saves you from diving into code like a diver into a cold pool.

Where is Wix based?

Wix is based in Tel Aviv, Israel. Think sunny place where startups bloom like beach houses.

Why is WordPress better than Wix?

It’s a bit like comparing apples and oranges. WordPress is flexible and powerful, but Wix is super accessible. It all depends on what you prefer to bite into!

Why pay for Wix?

Because sometimes it's better to spend a little to avoid headaches! If you want an ad-free site with your own domain, this is the way to go!

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