With the magic of the holidays, greeting cards are an ancestral custom to wish a wonderful year ahead and happy holidays. They are a fabulous opportunity to please, thank and open new horizons.
Today everything is allowed
Today, with the greeting card, anything goes: You can opt for a sober, classic, surprising, crazy or totally crazy style. And, you can choose all types of media: giant poster, unfolding paper, photo, video, website, chocolate box...
Whatever your choices and your style, Creativia gives you advice and tips for making superb greeting cards.
Love and be loved
Greeting cards are an integral part of a company's communication strategy. They allow you to take care of your image and your notoriety. Like Love Branding, the idea is to make your customers love you and create a strong emotional relationship with your brand.
A happy customer is a loyal customer, make them happy.
The message
We are almost childishly happy and our eyes light up when we receive a beautiful greeting card, some even hang it on the wall of their office. So take the time to write a greeting text that will touch your readers.
Receiving a beautiful business card is like receiving a gift.
Opt for a short, personal and creative text
Instill a spirit of celebration and magic
Be sincere, your customers will be even more touched and grateful
Avoid commercial proposals and any allusion to a current or future professional project.
The format
The form matters as much as the substance.
You can choose a dark format, create a surprise or amuse your recipients.
To do this, use a classic or original support. You can create elegance or go completely beyond the standards: object, booklet, cutting or 3D effect, text in the form of a cookie or chocolate...
On the other hand, the electronic format leaves room for great freedom: creative video, GIF, text with animations, website...
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